Featured Image

Introducing REDirect Surf

A collaboration between RED Digital Cinema and SURFER Magazine

REDirect Surf pits surf media's finest against each other to see who can create the most unique and original surf film. A dozen filmmakers were given RED EPIC DRAGON camera packages worth $50K to use for the contest, and the winner gets to keep his. The short films themselves will feature the world’s best surfers and will be the cinematic highlight reels of the year.

REDirect Surf is a celebration of surf filmmaking and a nod to the technology being used these days to document surfing like never before. With so much talent behind and in front of these cameras, the quality of the final projects will be unprecedented. The clips will begin airing toward the end of April, exclusively at SurferMag.com/REDirect and RED.com.

WELCOME TO REDirect SURF


THE FILM CREW:
Aaron Lieber | Leave a Message, Zero to 100
Blake Kueny | Done, Begin Again
Bryce Lowe-White | The Distant Shores, Cradle of Storms
Dave Malcolm | Tropically Yours, Surf Madness!
Jacob Wooden | Now Now
Jason Baffa | Bella Vita, One California Day
Jensen Young Sik | State Road
Matt Shuster | BS!, True to This
Morgan Maassen | Dillon Perillo, Dear Sylvia, Love Steph
Noah Alani | …Lost.tv
Riley Blakeway | Now, Chromatic
Eric Knutson | Enjoy
Ryan Perry | Highline
Chris Bryan



THE FULL RELEASE:

Irvine, California — RED Digital Cinema and Surfer Magazine have come together to announce the official launch of REDirect Surf 2015. This is the second installment of the REDirect series – a competition and celebration of filmmaking visionaries across the globe, highlighting varying genres. RED and the Berrics joined forces early last year to launch the first ever REDirect, and after an extremely successful collaboration and film festival showcasing 12 of the most renowned skateboarding filmmakers in the world, the focus now turns to the art of capturing surfing.

A total of 12 contestants – selected by Surfer and RED – will be participating in the competition. They will be judged on both their "Best Moment in Time" – a captivating still pulled from their motion footage – and their "Best Highlight Reel" which is their finished short film project.

At the core of each EPIC camera package the contestants have received is the power of the RED DRAGON sensor – boasting 6K, over 19 megapixels, and incredible dynamic range – ready to capture surfing in an industry changing way. Packaging it all together is the DryZone 200, the world's first waterproof, soft-sided camera backpack from Lowepro. These ergonomic backpacks come with a harness with CollarCut™ straps, waistbelt and sternum strap for custom fit adjustments – perfect for the conditions these filmmakers will be in.

"We are unbelievably excited to be rolling out the second series of REDirect with Surfer," said Jamin Jannard of RED Digital Cinema. "The amount of talent in this competition is absolutely incredible, and we can't wait to see what they do with DRAGON in their hands."

Once filming has completed, each participant will be responsible for all editing and post production. REDCINE-X PRO provides RAW workflow and now features A.D.D. (Advanced Dragon Debayer), a new algorithm for DRAGON that carefully analyzes every pixel to create the best frame possible. Supporting the filmmakers in post are G-Technology's G-RAID and the newly released G-DOCK ev™ with Thunderbolt storage solution – a two bay, swappable drive system with user configurable RAID 0,1 that is designed to optimize the digital content workflow.

Viewers will be able to check out the finished films released over a three month period, and will have the chance to vote for a "Fan Favorite" on Surfermag.com. The Grand Prize winner will take home the EPIC DRAGON package they were shooting on during the competition valued at over $50,000, with additional prizes for second and third place winners, and the Fan Favorite.

"We're so excited to be partnering with RED to give the world's best filmmakers a platform to showcase their talents, using the best equipment available," said Brendon Thomas, Editor-In-Chief, Surfer. "Surfer is known for the quality of its content and these 12 films, aired exclusively on Surfermag.com and RED.com over a three month period, will continue that tradition."

Whether it's the best wave of the day, a deeper look into the surf lifestyle, or an artistic representation of what surfing means to one person, this competition will bring together world class filmmakers and world class surfers – with an end result that is sure to thrill audiences all over.

Be sure to check out RED.com and Surfermag.com for information about the contestants and news.

About RED Digital Cinema
In 2006, RED Digital Cinema began a revolution with the 4K RED ONE® digital camera. By 2008, the camera that changed cinema also began to change the world of stills. The same camera being used to shoot features like “The Hobbit” trilogy and “Gone Girl” – as well as the Emmy-winning “House of Cards” – was being used to shoot covers for magazines such as “Vogue”. In 2014, RED began providing a broadcast solution allowing streaming, live 4K while recording 6K R3D masters.

About SURFER
In 1960, SURFER Magazine began as the original. After a long history of delivering provocative and insightful editorial features, revealing interviews and award winning state-of-the-art photography, SURFER remains the authoritative voice of the surfing world and thus earned the moniker “the bible of the sport.” The SURFER brand has also grown to include Surfermag.com, Fantasy Surfer, and the SURFER message boards. All of these assets combine to make the SURFER network the most current and reliable channel of information to the surf community. The magazine is published by TEN: The Enthusiast Network, which reaches more than 22-million active sports enthusiasts through an integrated network of magazines, online properties, events and television programming.