SANTA CRUZ, Calif., Sept. 19, 2013 - The O'Neill Coldwater Classic has completely reinvented itself this year with a new invitational format for unsponsored professional surfers, four of which will be selected by an online vote by the general public. For a chance to earn a coveted wildcard, surfers can submit a 30-60 second video through Sept. 24th at http://www.oneill.com/cwc/
Santa Cruz's Steamer Lane will play host to the 2013 O'Neill Coldwater Classic Invitational for three days in November (holding period Nov. 6-10). The epic "winner take all" grand prize is an enviable yearlong sponsorship from O'Neill Wetsuits and $50,000 in travel incentives and contest fees.
The 16-man field of competitors will include 10 invited unsponsored surfers, two company chosen wildcards and four wildcards determined by the public via an online poll. Wildcard submissions are now being accepted at http://www.oneill.com/cwc/ through Sept. 24 just by completing a form, submitting 30-60 seconds of action footage and a headshot. The public will be able to vote on finalists Sept. 30 through Oct. 6.
What really sets the event apart this year is what is on the line. One surfer will not only earn the 2013 title, but a complete year of sponsor support from the first American surf brand, O'Neill. Valued at $50,000 USD, the grand prize includes a travel, event and expenses budget to compete in at least seven of the ASP World Qualifying Series events in pursuit of qualifying for the World Championship Tour and a personal videographer, at specific events and locations, to document the thrill of victory (or agony of defeat) with a minimum of six video segments during the 2014 competition year. O'Neill, the originator of the wetsuit, will also throw in a hefty arsenal of the best wetsuits through an O'Neill Wetsuits sponsorship, as well as, boardshorts and apparel.
Since 1987, the O'Neill Coldwater Classic has been Northern California's premier professional surfing event held at Steamer Lane in Santa Cruz. "The Lane," with its natural ancient Roman stadium like setting with steep, vertical cliffs overlooking the fabled right point break, is perhaps the best spectator venue for a surf contest to be found anywhere in the world.
Learn more and follow all of the action at www.oneill.com/cwc/ and tag #oneillcwc
O'Neill, the original California surf, snow and lifestyle brand, was founded in 1952 when a young man named Jack O'Neill took his unstoppable passion for surfing and used it to battle Mother Nature. Jack's initial vision of producing functional and innovative board riding products continues to lie at the core of everything the company does. From the first neoprene surf wetsuit and board leash to the world's first stitchless board shorts. O'Neill will always be committed to growing its reputation as one of the world's leading youth lifestyle brands based on being the First Name in the water.
While many things have changed since those humble beginnings, Jack’s initial vision of producing functional and innovative board riding products continues to lie at the core of everything the company does. O’Neill’s core values -- innovation in style and technology -- have seen the brand devote itself wholeheartedly to the evolution of the action sports lifestyle. From the first ever neoprene wetsuit and leash, to the world’s first stitchless boardshorts and range of groundbreaking wearable electronics, O’Neill’s progressive spirit will always drive the company forward. For more information, please visit oneill.com/wetsuits
In 1960, SURFER Magazine began as the original. After a long history of delivering provocative and insightful editorial features, revealing interviews and award winning state-of-the-art photography, SURFER remains the authoritative voice of the surfing world and thus earned the moniker “the bible of the sport.” The SURFER brand has also grown to include Surfermag.com, Fantasy Surfer, and the SURFER message boards. All of these assets combine to make the SURFER network the most current and reliable channel of information to the surf community. The magazine is published by Source Interlink’s GrindMedia, which reaches more than 22-million active sports enthusiasts through an integrated network of magazines, online properties, events and television programming. To learn more, visit surfermag.com.
Source Interlink Media's GrindMedia is the world's largest action/adventure/outdoor media company, with 29 leading media assets featuring brands such as GrindTV.com, SURFER, SURFING, TransWorld SKATEboarding, Bike, POWDER, TransWorld Motocross, Snowboarder, Canoe & Kayak and more. GrindMedia reaches more than 40 million engaged consumers every month through its print, online, mobile, TV/video and events. Delivering significant reach across both action sports enthusiast and various in-market consumer audiences, GrindMedia also produces more than 40 leading events and webcasts such as Surfer Poll Awards, TransWorld SKATEboarding Awards, Powder Video Awards, Lowers Pro and EnduroCross. GrindMedia is also the exclusive action and adventure sports content provider for Yahoo! Sports. To learn more, visit grindmedia.com.
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