Over 20 Partners Confirmed for Surfing America Summer Surf Jam Festival!

San Juan Capistrano, Calif. – July 8, 2009 – Over 20 action sport brand and media partners are confirmed to participate in the Surfing America Summer Surf Jam Festival!  Booths will be run by Surfing America sponsors PacSun, Billabong, New Era, O'Neill, Rip Curl , Surfline, …lost Enterprises, Hurley, Verizon, Live Nation, Samsung, Nalu's Island Grill, Coors Light, ESPN/X Games, Red Bull, Globe, Surf Diva, Snuggbuds, FireWire Surfboards, Mavericks Clothing, Selawear, and Thalia Surf Shop, to action sport media outlets FUEL TV, TransWorld SURF Magazine and SURFING Magazine.


No one is messing around either. Billabong is "ready to blow minds", bringing in their well-traveled Billabong Bus stocked with shwag, a custom Billabong Toyota Matrix equipped with the interactive game Rock Band and a big screen for playing surf flicks among other things – we have to leave something to the imagination!

With $1 per-play raffle games, O'Neill will offer the chance for concert-goers to go home with a new Psycho I wetsuit.  Quiksilver will host a Kelly Slater model silent auction, and ESPN/X Games will be raffling X Games tickets worth up to $500.00! The range of activities and prizes will provide both a fun atmosphere and a welcomed opportunity for many to both reinvent to an engaged audience and facilitate new initiatives to a targeted market.

Special events taking place include: The New Era Gold Club and Graffiti Lounge, which will host DJ's in a nightclub atmosphere with Red Bull bar; and the …lost Enterprises Skate District featuring a High Ollie Halfpipe Contest in which concert-goers are encouraged to participate. Both New Era Caps and …lost Enterprises will host "design and purchase your own cap" tents to raise additional funds for Surfing America.

Ticket packages are available at www.surfingamerica.org/surfjam and are quickly selling out. Packages include complimentary Coors Light, Nalu's Island Grill plate lunch, Red Bull, Surf Jam event gear and special entry to the official Surf Jam Pre-Party.

A very limited number of VIP tickets will provide entry to the Exclusive Industry VIP Party which will begin 1 hour before gates open. The party will provide an intimate atmosphere for industry heads and Surf Jam participants to mingle and socialize.

The expected 10,000 attendees are about to have the experience of a lifetime! In the history of surfing in America, there has never been such a unified show of support for a non-profit organization. Surf Jam is the only concert that offers the opportunity to see core action sports brands join together to support youth surfing – the essence of our industry.

It makes perfect sense that the first annual Surf Jam takes place in conjunction with the 311 Unity Tour.

The Surfing America Surf Jam is part of 311's 2009 Unity Tour – on which the band is joined by Ziggy Marley and The Expendables for 28 shows coast-to-coast.

"We're stoked to be able to give back to the guys who have been so loyal in their support of Surfing America by offering this wonderful and unique opportunity to connect with the concert scene," Director Mike Gerard stated. "311 is an icon of this generation and we are proud to be aligned with the Unity Tour."

100% of all funds raised through the Surfing America Summer Surf Jam Festival will be donated to Surfing America to promote youth surfing and the USA Surf Team.

To further inquire please contact Karin Kendrick at kkendrick@surfingamerica.org or call 949-276-4660 x 22.

For more info on the 311 Unity Tour and 311's newest album, Uplifter, visit http://311.com