I have no problem with Creed, I'm actually a huge fan. He's humble in person and loud in the water. Style for days and a versatile bag of tricks. His short-form film Abyss was great. I'm just disappointed that I've seen him on two magazine covers in the past month without a surfboard in sight. Puffing ciggies and chugging fishbowls or some other form of posturing that is so far from surfing it's obscene. He’s better known for his signature sunglasses than his aerial repertoire, and that’s a road of faux surf celebrity that fades fast. Creed deserves to be on covers of magazines, but he deserves to be there on a surfboard, on or above a wave. (Like this, minus the cover blurb.)
Creed, before they make you cut your hair, and film it, and run a full feature about the experience, heed this advice: Stay in the damn water. It's the only place you're safe.
Here's to Creed someday getting the Page 1 he deserves;
enjoy five reasons Creed should just keep surfing:
Blow Up (5:13)
The 2013 Hot 100 Movie (7:50)