LONG BEACH, New York/USA (Wednesday, September 1, 2010) – The Association of Surfing Professionals (ASP) Grade-4 Nike 6.0 Unsound Pro Junior is set to hit Long Beach, New York to mark the first event of the new ASP North America Pro Junior Season and the event's ASP Grade-4 Status will play a crucial role towards surfers' overall rating.

Surfers competing on the ASP North America Pro Junior Series are out to finish atop their regional ratings to qualify for the prestigious ASP World Junior Tour and the Nike 6.0 Unsound Pro Junior's ASP Grade-4 points will play a vital role towards their overall rating.

Evan Geiselman (New Smyrna Beach, FL), 17, reigning ASP North America Pro Junior Series Champion, has been the form surfer throughout the year on the regional series and the Floridian goofy-footer is hoping he can continue to stay consistent at the upcoming event in New York.

"It's great being on top of the ratings entering this event," Geiselman said. "I'm hoping I can get another result here at the Nike contest to start off the season strong."

Geiselman has been currently enjoying the flurry of hurricane swells rattling the entire East Coast and is hoping to enjoy good conditions in his maiden voyage to New York.

"I've never been to New York before," Geiselman said. "We've had hurricane swell here on the East Coast and I've been traveling from Maine to North Carolina, but haven't been to New York yet, I'm looking forward to it."

Geiselman, who will be competing on this year's ASP World Junior Tour, knows that the critical points on offer at the ASP Grade-4 event will not only play a vital role in his position on this year's regional ratings, but will also help the young East Coaster continue to sharpen his competitive skills prior to the start of this year's ASP World Junior Tour.

"This is the biggest event of the new season since it's a Grade-4," Geiselman said. "It's also an excellent way to help prepare for Bali and to keep the contest vibe going. I can't wait."

Nat Young (Santa Cruz, CA), 18, who was the 2009 ASP North America Pro Junior Series Champion, will also be another top seed competing in New York for the first time, and is looking forward to competing in the new location with a waiting period to capitalize on ideal conditions.

"I have actually never surfed in New York and never really been there, just on a layover," Young said. "I've heard it gets really good though so I’m excited that Nike is having a contest there. Also, having a waiting period is amazing. I'm really excited!"

Young, who qualified for the ASP World Junior Tour via the ASP World Ranking, is still hungry to post a good result at the Nike 6.0 Unsound Pro Junior despite remaining focused on his international standing and is approaching the upcoming ASP Pro Junior contest in the same manner as an international event.

"I'm not trying to qualify for worlds (the World Junior Tour) off of the junior (ASP North America Pro Junior Series) so that takes off some pressure. I would really like to do well though, no matter what contest it is. I don’t really approach it any differently. I stick to the same routine."

Surfline, official surf forecasters for the ASP Grade-4 Nike 6.0 Unsound Pro Junior, are currently monitoring a series of tropical storms building in the Atlantic which have the potential to bring swell to New York and will have a full swell prediction in the coming days.

The Nike 6.0 Unsound Pro Junior holds a waiting period from September 8 through 12, 2010 and will be webcast LIVE via www.nike6unsoundjrpro.com

Wildcard names have been announced for the upcoming Unsound Jr Pro event, which has established itself as the highest rated ASP Jr Pro in North America. Hometown surfer TJ Gumiela has been slotted to receive a wild card entry, along with Nike 6.0 sponsored surfer, Ian Gentil.

20-year-old TJ Gumiela hails from Long Beach, NY and has been a sponsored surfer for the Unsound Surf Shop since he was a young grom. "We are stoked to have TJ Gumiela as Unsound's wild card. He is a great surfer and will represent NY well when he takes on the best JR ‘s in the country in his home town," said Unsound Surf owner Michael Nelson.

Maui's own Gentil has won two national titles including the 2009 NSSA Nationals. The 14-year-old supergrom's sponsors include Nike 6.0, Lost Surfboards, O'Neill Wetsuits and Da Kine. "We are thrilled to have Ian as the 2010 Unsound Jr Pro wildcard for Nike 6.0. His ability to perform well in any condition will make him a great addition to the excellent field of competitors," said Nike 6.0 surf team mentor Frankie D'Andrea.

This year the Unsound Pro will offer the world class Jr Pro event in addition to both Men's and Women's Pro divisions and will be talking place on September 8-12th in Long Beach, New York. A live webcast presented by Nike 6.0 will be available to the public during competition days at www.nike6unsoundjrpro.com.

Additionally, top ranked female surfer Carissa Moore and Maya Gabeira will stop in at the Unsound Pro to shoot scenes for the New York based action sports series "The Transit Chapters" which will air on MSG Plus in the fall of 2010.

Other highlights at the 2010 Unsound Pro include:

· Nike 6.0 Unsound Jr Pro will be a 4-star rated event, the highest ranked Jr Pro in North America this year including:

· 48 surfers

· Man on Man heats

· Wide range of Divisions – Skull Candy Men’s Pro, Jr Pro and Women’s Pro

· Memorial 9/11 Paddle in conjunction with Spirit Rider Regatta and The O'Keefe Foundation Walk and an after-party at The Inn of Long Beach

Sponsors of the 2010 Unsound Pro include Unsound Surf Shop, Red Bull, Skull Candy and The Inn of Long Beach who will be hosting the after party.

Once again this year the Unsound Pro will be managed by Aura360, a leading event management and experiential marketing firm.

For more details, please visit www.unsoundpro.com or www.nike6unsoundJr pro.com

About The Unsound Surf Shop®

Unsound Surf Shop is New York's premier surf shop. Owned and operated by world-renowned surf photographer Mike Nelson and top New York surfer, Dave Juan, since the mid-90s, it continues to supply gear to the core surf market and foster the growing surf talent in Long Beach. The Unsound Pro has become a September tradition, one that locals look forward to each fall.

About Nike 6.0

The Nike 6.0 brand defines innovation and embodies the creativity of youth, united by action. Nike 6.0 delivers footwear and apparel to support the new generation of action sports athletes who are changing the worlds of surf, snow, BMX, wake, moto and freeski. Their unlimited potential and contagious energy deliver the future through performance and lifestyle. www.nike6.com

About Surfer:
In 1960, SURFER Magazine began as the original. After a long history of delivering provocative and insightful editorial features, revealing interviews and award winning state-of-the-art photography, SURFER remains the authoritative voice of the surfing world and thus earned the moniker “the bible of the sport.”

The SURFER brand has also grown to include Surfermag.com, Fantasy Surfer, The Hot 100, My SURFER Cover and a myriad of SURFER message boards. All of these assets combine to make the SURFER network the most current and reliable channel of information to the surf community. The magazine is published by Source Interlink’s Action Sports Group (ASG), which reaches more than 2 million active sports enthusiasts through an integrated network of magazines, online properties, events and television programming.

Media Contacts:

Monet Quick

Public Relations

Action Sports Group – Surfer Magazine

949.325.6154 Main

949.370.7083 Mobile

For additional ASP information log on to www.aspworldtour.com or www.aspnorthamerica.org

Association of Surfing Professionals (ASP) Media Contacts:
Bobby Shadley
Regional Media Officer
ASP North America
(714) 536-3500 Main
(949) 290-9135 Mobile